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Khokhara: Recognized as the Best Tourism Village 2023 (Bronze Category)

Khokhara village, nestled in the heart of Ratlam district in Madhya Pradesh, has emerged as a hidden gem, earning its place as the Best Tourism Village 2023 in the Bronze category. This charming rural destination showcases the harmony of nature, culture, and sustainability, offering visitors a glimpse into authentic rural India.

A Testament to Sustainability and Heritage

The name Khokhara originates from the deep caves that surround the village, reflecting its natural beauty amidst lush green forests, majestic mountains, and serene dams. With a population of just 1,180, the village has successfully embraced sustainable tourism initiatives, transforming it into a beacon of eco-tourism and community-driven development.

At the heart of Khokhara’s appeal is its unwavering commitment to environmental preservation, cultural heritage, and community involvement. Visitors can immerse themselves in unique eco-tourism experiences, including farming, nature walks, and trekking while witnessing the tribal culture, rituals, and traditions that the village proudly preserves.

Key Initiatives and Activities

  • Eco-tourism and Cultural Experiences: Visitors engage in farming, trekking, nature walks, and farm-to-plate activities. Tribal culture and traditions are celebrated and showcased, promoting the conservation of cultural assets.
  • Preservation of Indigenous Seeds: Shri Anna Sangrahalaya has been established to conserve indigenous seed varieties, promoting sustainable agriculture practices.
  • Rural Homestays and Vernacular Architecture: The development of 6 homestays, constructed using vernacular architecture, provides visitors with an authentic rural experience while offering families a sustainable source of income.
  • Community-Led Tourism Initiatives: Tourism in Khokhara is community-driven, ensuring the active participation of local residents. A revenue-sharing model between local governance and community initiatives ensures equitable benefits.
  • Environmental Sustainability: Solid waste management practices are implemented through community participation, further reinforcing the village’s sustainable ethos.
  • Governance and Collaboration:A Village Tourism Committee manages tourism activities, ensuring safety, security, and infrastructure development in collaboration with local governance and district administration. One family, one tourism product initiative ensures the involvement of maximum households in tourism-related activities.

Nearby Attractions

Khokhara is located just 25 km from Ratlam and lies close to the Sanjay Dubri National Park, offering visitors opportunities to explore the region’s rich biodiversity.

Impact of Tourism on Khokhara

  • Economic Benefits

    • Local families have started earning additional incomes of ₹1 lakh to ₹1.5 lakh annually through tourism activities.
    • Homestay owners and other tourism-related businesses have seen significant financial benefits.

  • Improved Infrastructure and Governance

    • Village-level tourism committees ensure well-organized tourism management.
    • Collaboration with district authorities ensures infrastructure development and prioritization of tourism.

  • Marketing and Promotion

    • Online and offline promotion of the village and its tourism products has enhanced visibility and visitor footfall.

A Model for Sustainable Rural Tourism

Khokhara’s journey reflects the perfect blend of nature, culture, and community-driven efforts. Its transformation into a niche tourism destination is a shining example of how rural communities can thrive through sustainable tourism. By preserving its tribal heritage, promoting eco-tourism, and involving every household in the tourism economy, Khokhara stands as a model for villages across the country.

For travelers seeking a serene escape with a purpose, Khokhara promises an unforgettable experience—where nature meets culture and sustainability paves the way for progress.